Push features

First steps to use Push

You need to select Web browsers (desktop and mobile):

• Android
• iOS
• Web

Image and text specifications

Select the type of multimedia to publish based on the choosen platform. It allows you to enrich your campaigns with images or videos, easily and simply. Recommended images with .jpg or .png format with size 500x250 pixels and a approximate weight of 1Mb. You can compose a GIF by uploading up to 3 individual images (.jpg and .png formats).

Format recommendations

Icon:

• Resolution 128x128px
• Weight about 30KB
• Recommended format jpg 30%

Image:

• Resolution 500x250px (500x500px for iOS)
• Weight about 100KB
• Recommended format jpg 30%

Best Practices

Why does Chrome show "potential spam" on push notifications?

1. Google detects suspicious patterns:
   If a website sends a high volume of notifications that users mark as annoying or unwanted, Chrome may begin labeling them as "potential spam."
   Google uses algorithms to detect misleading content, aggressive ads, or questionable links within notifications.
2. The website may be sending excessive promotional notifications:
   If notifications are overly commercial or repetitive in nature, they can be classified as spam.
3. Other users have blocked or reported the site:
   Chrome also takes into account user behavior. If many users block or disable notifications from a site, that contributes to the spam classification.
4. Recent changes to Google’s notification policy:
   Since 2020, Chrome has introduced warnings for annoying notifications to protect the user experience. Some notifications are automatically blocked or labeled as "spam."

How to improve your push reputation in Chrome

1. Avoid abusive or annoying practices. Google considers notifications abusive if they:

• Contain misleading or clickbait content (e.g., “You just won an iPhone!”).
• Redirect users to phishing, malware, or deceptive advertising sites.
• Are sent too frequently.